AI for Retail & E-Commerce

Whether you're selling online, in a shop, or both — there's a good chance you're spending hours on tasks that software could handle. Inventory updates, order processing, customer queries, pricing changes, and reporting are all ripe for automation.

I've built e-commerce platforms, online ordering systems, and AI tools for retail businesses across East Anglia and beyond — from a high-street greengrocer to a greeting-card business shipping to thousands of customers.

Sarah Brown Cards — Shopify Serving 2,000+ Customers

I set up and support a Shopify store for a greeting card business that now serves over 2,000 customers across both retail and B2B channels. From initial setup and theme customisation to ongoing support with inventory management and wholesale pricing — the shop has grown steadily and keeps running smoothly.

See all case studies

How I help retail businesses

E-commerce platforms

Shopify, custom builds, and marketplace integrations — online shops that work for your business, not against it. I also power online ordering for an independent greengrocer through the Omni Tend platform.

System integrations

Connect your shop to accounting, inventory, shipping, and marketing tools so data flows automatically instead of being copied by hand.

AI-powered automation

Automate the repetitive jobs: product categorisation, pricing updates, customer-support triage, and reporting.

Bricks, clicks, or both

Retail isn't one business anymore — it's a shop, a website, a wholesale channel, and a marketplace listing, all needing the same stock to stay in sync. Two examples of how I've handled that:

Sarah Brown Cards — a Shopify store serving both retail customers and B2B wholesale, with inventory and trade pricing kept under control as it grew past 2,000 customers.
Giddens & Thompson — an independent Suffolk greengrocer selling online through the Omni Tend platform, with orders tied straight into their existing stock and fulfilment so the website and the shop never disagree.

Where AI saves retailers time

Product data — writing and tidying descriptions, categorising new lines, and generating variants from a supplier feed.
Customer support — triaging and drafting replies to the same questions you answer fifty times a week.
Pricing and reporting — pulling sales data into the report you actually need, and flagging what's moving and what's stuck.
Stock — keeping levels honest across every channel so you stop overselling or sitting on dead stock.

Common questions

I'm on Shopify already — can you just help with the tricky bits? Yes. A lot of my retail work is ongoing support and integrations on top of an existing store, not a rebuild.

Can you connect my shop to my accounts/stock system? Usually, yes — that's exactly the kind of integration that removes hours of re-keying.

How do I know it's worth it? The ROI calculator gives a quick estimate, or book a call and I'll give you an honest assessment first.